Victoria Mortimer is a reporter from Buenos Aires based in New York. She's currently a grad student at NYU’s Studio 20 program, which focuses on innovation in journalism and media. She works as a US Audience Engagement Reporter at the Financial Times.
FT.com and FT app redesign proposal: How to include social media elements in newshomepages? - Financial Times & NYU, 2024
audience & product projects
This policy reduced teenage pregnancy by almost 60%. Now it’s at risk - Latfem, 2024
Lollapalooza Buenos Aires 2023 coverage for Ohlalá - Billie Eilish, Rosalía, The 1975
The story behind the first university student with Down's Syndrome in Salta - La Nación, 2019
Getting out of prison: with poetry, they help women start a new life - La Nación, 2018
The young couple that travels South America raising awareness about plastic pollution - La Nación, 2018
words in spanish
Beyond the Page - Substack, 2023-2024
Argentine women find collective solutions to a punitive prison system - NACLA, 2024
What are the responsibilities of a Community Manager? - Community-Led Alliance, 2023
Is blogging still worth it in 2023? - Medium, 2023
What is multilingual content marketing? - Unita, 2022
How to boost engagement in online communities - Medium/Unita, 2022
How to make online communities more accessible? - Medium/Unita, 2022
SEO content & words in english
interviews
Social media promotion for a visual investigation on Mexico-China ties for the FT
Trump’s first 100 days - carousel explainer for the Financial Times
UK Budget in charts - carousel explainer for the FT
Inside Kim Kardashian’s $4bn shapewear empire - social media strategy for the FT (~4mn accounts reached)
How will Nasa return two stranded astronauts? - carousel explainer for the FT
Global markets have been shaken up. Here’s why - carousel explainer for the FT (36k likes)
Where does Kamala Harris stand on key policy issues? - election coverage for the FT’s social media
FT’s US election WhatsApp channel featured in The New York Times
Ukrainian influencer intervention at the 2023 MET Gala - TikTok video for Ohlalá (14k views)
The curious insight found on Barbie’s movie posters - Instagram reel for Ohlalá (980k views)
2023 MET Gala's theme - Instagram reel for Ohlalá
The viral trend of actresses who decide to wear no shoes at events - TikTok video for Ohlalá (26k+ views)
#CoveringClimateNow - Instagram stories for La Nación’s climate account
#HablemosDeBullying - Instagram reel for La Nación